A Logo on a Mylar Bag Is Not a Brand
A logo on a mylar bag does not create a brand. Real cannabis differentiation comes from proprietary genetics, owned IP, consumer trust, and operating systems that consistently deliver the experience customers expect.
Jungle Boys Cultivation Tour: Key Takeaways
Jungle Boys is running one of the leanest cultivation operations I’ve toured. Here’s what impressed me, why canopy per employee only tells part of the story, and where I see the next opportunities in yield, quality and labor efficiency.